Carla Malrowe is a singer, composer, keyboardist, writer, and music industry marketer from Johannesburg, South Africa. She is the co-founding vocalist, keyboardist and contributing songwriter for industrial goth-rock band Me’ek. As copywriter and content marketer, she develops marketing strategies for various music events companies to the purpose of  growing the South African alternative music scene. Marlowe is excited to announce that she is currently working on the debut EP of her new electronic project “Shiver Kiss.”

Finally, don’t be afraid to offer free tickets and put media contacts on the guest list. Even if they don’t cover this specific show, they might write a review about the show and you could end up on their radar for future events. And speaking of ticket giveaways.

Songtrust does offer pipeline advances, on a case-by-case basis. If you’d like to request a royalty advance consultation, submit a request here. Note this is not a publishing advance, but instead an advance on royalties in your account. Click here to register for Songtrust, and use promo code STSoundfly for 10% off!

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Charlotte Yates is an independent New Zealand singer-songwriter with a growing catalogue of seven solo releases and thirteen collaborative projects. She also composes music for TV, theatre and short film, and provides a songwriting coaching service, Songdoctor.

Prechoruses can either be repeated before each chorus (and used occasionally as a bridge) or they can be taken out after they are used the first time. Either works just fine, as long as you build your song around its use with intention. The prechorus is an important tool for writers to test out in order to tie any loose ends together, or add new melodic hooks in to beef the song’s singability up. Definitely take the time to experiment with this form.

Planning your next cross-country tour? Here are 8 cities where you’re guaranteed a great, youthful, and excited audience, and a variety of spaces to boot.

You can actually feel the larynx rise in full effect if you put your index finger on your Adam’s Apple and swallow. The front-most portion will literally shift and tilt as the food or liquid goes down!

Your booking emails should be simple. I’ve found that a 1000-word email extolling the values of the bands, your booking skills, and how amazing and exciting the show will be often go unread. Talent buyers get hundreds of emails a day so something simple and concise is the way to go. Feel free to use these templates and change them accordingly:

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When he walked upon the water 

One way to optimize the time you spend on your work is to organize your day around specific micro-goals, as opposed to a single larger one like a “mix album.” With each micro-goal, you can set a time limits of 30-minute blocks or several hours depending to make sure you’re keeping yourself on track.

This autumn, we’re launching a brand new mentored online course teaching you how to get your home-recorded vocals sounding like the pros, check it out!

+ Pursue your dreams faster with a Soundfly Mentor! Share your musical goals with us and we’ll pair you up with a professional musician, engineer, educator, or music industry veteran who will help you achieve them in a customized four-week session.

If you must cook your vegetables, just be aware that that often removes much of the water and nutrient value. And of course any kind of melon, and specifically watermelon, will hydrate you fast.